Posts tagged “advertising”

Blame internet and outdated business models for the coverage of Kanerva’s SMS mess

Finnish citizens have had to cope with a tremendeous amount of low quality journalism this past week. Our foreign minister, Mr. Ilkka Kanerva, had sent some text messages to a female dancer who then ran off to the yellow press to release them to public scrutiny. Even the (normally) highly respected Helsingin Sanomat fell in [...]

Make sample packets larger!

I was recently given a product sample when I went to Stockmans to buy some deodorant and aftershave. They gave me this small packet similar to the one shown on the right. The lotion was some sort of moisturiser for your face after shaving. It felt good but I only barely managed to get a [...]

Content vs Noise

Have a look at the image below. It’s a screenshot from a relatively popular business website in Finland. I’ve marked the content in pink. Am I the only one to notice that there’s slightly too much noise in there in the form of advertisements and other widgets and gimmicks? I’m sure they’ve managed to capitalise [...]

BF 2142 in-game-advertising

Slashdot writes about Battlefield 2142 in-game-advertising and how this is portrayed among users as spyware. This leaflet also explains what EA is after. I understand the frustration the consumers are going through. I believe the business model is the biggest problem here. When consumers pay for something they are taught that they don’t have to [...]