Archive for August 15, 2006
Women over 40 see games equally interesting as movies
I read an interesting article on digitoday about a Harris Interactive survey on how Americans see games as entertainment. Here’s a little summary: If people over 18 had an hour of spare time, 31% would rather play games online than watch television. Of females over 40, 67% play casual games at least four times a [...]
Coke GTA mash-up commercial
Now this is pretty cool. It’s not exactly ingame advertising, but more of a mash-up in my opinion. Is this the first time a big company has done something like this?