Wisdom of Crowds
August 5th, 2005
Just ordered James Surowiecki’s Wisdom of Crowds from Amazon UK. I’m really getting into this word of mouth marketing and viral marketing in general. I think internet is a totally new and such a powerful platform that WOM marketing is going to be picked up onto a totally new level. Or if it already hasn’t done that.
Just take a look at my post and how many people will see this “recommendation” and consider buying the book, instead of just talking to my friends in Savonlinna about it. This stuff is so interesting that I’m actually considering studying it a bit more, time will tell.
Feel free to read on with some related posts:
- The Tipping Point
- Good things from Seth Godin
- The decline of the 30-second spot
- News outage
- Lots of things
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